Mon, May 08|
SBSC Marketing May | Branding
At any business stage marketing is essential to your bottom line? Join us for this three part series with marketing gurus who will guide you through internal business branding, visualizing your target market and budgeting for PR and social media.
Time & Location
May 08, 2023, 6:30 PM – 8:00 PM EDT
About the event
Marketing Series Topics:
May 8, 2023 6:30 pm est - Branding Your Business from Within
In this 90-minute workshop, Melissa Archie walks you through the introspection chapter of her brand development program, Brand YOU A Business Therapy Program. Not just theory, we get to work! This process helps you to deeply clarify your differentiator as a business brand and find the distinction of your brand ethos. Before defining your perfect target audience and the messaging that best connects with them, it is an essential step. You will find striking clarity in how you describe your brand to attract the ideal customers, clients, fans, or partners. By the time we are done, you will have a new set of brand statements and be well-prepared to apply them to your communications strategy.