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Communications Director

Reports to:            Chief Program Officer
Department:        Administrative
Job Type:              Full Time (35 hours per week)
Status:                   Exempt

POSITION OVERVIEW:

The New York Urban League (NYUL) is seeking a Communication Director. The Communication Director primary responsibilities will include developing and implementing the organization’s communication strategies and campaigns to heighten visibility of the organization and engage community stakeholders. The Communication Director will design, implement, and monitor a communications strategy for the organization, monitor public opinion of our organization as measured on social media, advise management and executive staff on communications efforts, and nurture and grow our network of donors, partners, and other stakeholders.   

KEY RESPONSIBILITIES INCLUDE:

  • Responsible for all aspects of NYUL’s marketing and communications strategy and activities including building brand awareness for the Urban League.

  • Develop and maintain branding and identify across all materials, digital and print.

  • Create and implement communication frameworks and campaigns for both internal and external interactions.

  • Monitor the public opinion of our brand through our social media, website, and all relevant blogs and forums.

  • Manage internal staff and external contractors to build brand, support development efforts and market programs.

  • Manage promotional calendars, timelines, and all associated activities to align with the overall goals of NYUL and maximize awareness for key initiatives throughout the year.

  • Create marketing materials (i.e., press releases, press kits, newsletters, and related materials) to inform key internal and external stakeholders.

  • Build and maintain relationships with key journalists and media outlets for coverage
    consideration.

  • Prepare detailed media activity reports to track all communication efforts on an ongoing basis.

  • Manage relevant web and social media channels to engage with the community.

  • Work with Graphic Designer, Program Manager and Project Coordinator to create visual content to support communications efforts.

  • Work across each department to generate new ideas and strategies to create engagement for NYUL.

  • Identify and media train staff to serve as spokespeople on behalf of NYUL; ensure they are prepared with key messaging for press opportunities.

ATTRIBUTES AND EXPERIENCES

  • Must have proven capacity to work independently, take initiative, and thrive in a high-paced and collaborative environment.

  • Strong proficiency with Microsoft office applications, including Outlook, Excel, social media, Word, and PowerPoint.

  • Experience in a Human Services / Non-Profit organizational setting highly preferred.

  • Maintain professional relationships and ensure confidentality in all areas of responsibility.

JOB REQUIREMENTS

  • Bachelor’s degree in public relations, Communications, Journalism, or other related fields.

  • A minimum of 5 years’ experience working as a Communications or Public Relations Manager

  • Experience with working at a nonprofit organization.

  • Strong communications, leadership, and management skills.

  • Excellent attention to detail to align all messages with the organizations’ brand.

JOB BENEFITS INCLUDE:​

  • Aetna Medical, Dental, & Vision Health Insurance

  • Paid Time Off (PTO)

    • Twelve (12) Paid Vacation Days Accrued Annually. Increases to Fifteen (15) Vacation Days after 2 years of service.

    • Twelve (12) Wellness Days Accrued Annually.

    • Up to 12 Paid Holiday’s Off Per Year

  • Corporate discounts – Broadway shows, Theme Parks, Concerts, Hotels, Car Rentals, and more

  • EAP - Work/Life, and Wellness Benefit

  • FinFit – Financial Health Tool


Salary $85,000.00 – 100,000 

Interested candidates should submit a resume and cover letter to rtaylor@nyul.org. No phone calls. 

Equal Opportunity Statement: All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability or protected veteran status

The New York Urban League (NYUL) was founded in 1919 by an inter-racial group of concerned New Yorkers in response to the difficulties faced by African Americans migrating from the agricultural and rural south to the industrial, urban centers of the north. Today, the mission of the New York League (NYUL) is to enable African Americans and other underserved communities to secure a first-class education, economic self- reliance, and equal respect of their civil rights through programs, services, and advocacy.

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