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A Social Media Photo Challenge for everything Back to School




Back to School time is a symbol of new beginnings in a students next phase of life.  Although we are sad to see the summer go, at New York Urban League we celebrate students’ dedication to their educational journey.  Join us in our  #Back2SchoolNYUL campaign and you could be a winner of $100 bucks!






– For individuals (high school students, teachers, faculty, colleges, professors, coaches, college students, parents and administrators) to share what makes Back to School exciting

– To spark excitement around Back to School, STEM, Scholarships, the Arts, Sports and more



Social Media Hashtag(s): #Back2SchoolNYUL  #RepYourSchool #BeTheGreek #Scholarshonors #MajorThat #WhatsInYourBagSWAG #LockersOnFleek #SchoolSupplySplurge #GymBagFinesse #DormRoomRetreat



Post Content:

NYUL is calling all high school students, college students, teachers, professors, faculty, staff, parents and education enthusiasts. School is only weeks away! What are you excited about this school year? Are you attending College? Get ready to face the future of your life. Graduating Seniors, be proud that you made it through and embark upon your dreams! Do you love your major? Show it! Do you have school spirit? Prove it! Did you receive scholarships? Celebrate it! Enter our #Back2SchoolNYUL photo challenge! Choose one or enter all that apply:


– Take pride in your school! #RepYourSchool by posting a picture of you rocking your school’s gear, of you in or around your school, or maybe get a photo of you with the mascot! Get in the spirit & have fun with it.


– Proud Fraternity/Sorority #BeTheGreek by entering a photo with your fraternity or sorority. Show off that Greek paraphernalia and post a photo donning it all. Get creative!


– Are you an honor student or scholarship recipient? #ScholarsHonors celebrate & honor yourself by showing off your accomplishments. Pop your collar! Get into it & showcase what makes you great!


– Do you love your main subject in school? #MajorThat #ShowYourSTEAM and submit your best photo of why your major reigns supreme. How will you make a difference in the world using Science, Technology, Engineering, Arts or Math. Show us your skills!


– Show off the must have items inside your Bag. #WhatsInYourBagSWAG #GymBagFinesse These essentials  make everyday at school complete and help you get through it with style.


– You’ve got to love brand new supplies! Capture your favorite items; show off what’s nifty and new with #SchoolSupplySplurge. Organizing is fun with cool designs or your favorite color.


– Personalize this! Does your locker standout?  Show us why your #LockersOnFleek. Or what makes your dorm the chillest place to be? #DormRoomRetreat is where you you escape the difficulties of the day.



This photo challenge is not limited to Instagram but we recommend using hashtag #Back2SchoolNYUL so that we can see your entry. We encourage everyone to participate no matter your age, sexual orientation, race or class. Please exclude stock photos or Google images. We will highlight the favorites and announce the winner through our website and in our November 2016 Newsletter. The winner of #Back2SchoolNYUL will receive a $100 Amex gift card.



Step 1 – Follow us on Instagram @nyulharlem

Step 2 – Post a photo to your Instagram account (if you don’t have IG, post to your Twitter or Facebook) that speaks to the above hashtag of choice or do them all (avoid stock photos & Google images).

Step 3 – Tag @nyulharlem and use hashtags: #Back2SchoolNYUL



30th Annual Historically Black Colleges and Universities Fair

Saturday, November 12, 2016


Pre-Register Today!


Stay connected with the New York Urban League. We look forward to more social media contests and challenges.

#EmpoweringCommunities & #ChangingLives





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